Thursday, March 15, 2012

I had never heard of this, but the Sierra Trading Post, a mail-order company for lovers of the outdoors, prints a bold mission statement:

"we vow to treat you the way we would want to be treated. If how we serve you does not match our "We Believe" statements, please write our founder, Keith Richardson. We will make it right!

We Believe our customers must be given the best possible service.

We Believe we must keep our operating costs as low as possible to keep your savings as high as possible.

We Believe our business ethics must be consistent with the faith of the owners in Jesus Christ and His teaching."

The purpose of this faith statement is not to offend. Instead, it is to hold the president and the company accountable. If they're not treating customers the way they want to be treated, let them know. If they are not doing good, speaking the truth and acting with integrity, let them know.

In order to plant the Gospel deeply in people's lives, we need to sacrifice, trust in Jesus and be accountable. These are the actions and attitudes that will have an impact for the Christian faith and draw people closer to God and Jesus.